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BPI Signs Designerin Beauty Deal

Published February 13, 2013
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• JAPAN: Fashion designer Azzedine Alaïa has signed a fragrance and cosmetics license with Beauté Prestige International (BPI). BPI is Shiseido’s fragrance division, whose other licenses include Issey Miyake, Narciso Rodriguez, Elie Saab and Jean Paul Gaultier.

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