Breaking News

Crest Oral-B Celebrates Dental Hygiene at CareerFusion 2013

February 12, 2013

 In an effort to gain a better understanding of the current needs and preferences of dental professionals nationwide, Crest Oral-B kicked off a partnership with dental hygienists at CareerFusion, a dental professional career retreat held last month in Daytona, FL.


Dr. Veronica Sanchez, global scientific communications director, and Beth Thompson, president and founder of CareerFusion, at the Crest Oral-B 100 Years of Dental Hygiene celebration at CareerFusion 2013.
During the meeting, Crest Oral-B also celebrated the anniversary of 100 years of dental hygiene by thanking CareerFusion hygienists and revealing its plans to show its gratitude throughout the year at dental conventions, in trades and through promotions on the Crest Oral-B Dental Professional Facebook page.

Throughout the four-day conference, Crest Oral-B hosted several roundtable and one-on-one discussions with the attending dental professionals to better understand their needs, how the brands can support them and what tools enable them to succeed in their profession. The attendees received several products to try in the weeks leading up to the event as well as a preview of a new power technology.


Dr. Sanchez joins Wendy Bebey, professional relations manager at Crest and Oral-B.
“At Crest and Oral-B, we know how extremely valuable hygienists are to the oral health field, and we’re thrilled to celebrate their dedication and hard work,” said Wendy Bebey, hygienist relations manager, Procter and Gamble. “As a platform for dental professionals to take their careers to the next level, CareerFusion was the ideal setting to acknowledge the great work hygienists do each and every day and to thank them for all that they do to improve the oral health cause.”
  • Patent Activity: Colgate-Palmolive

    Patent Activity: Colgate-Palmolive

    December 6, 2016
    New oral care compositions, the use of radish root ferment filtrate in a cleanser and more.

  • Sparkle & Shine

    Sparkle & Shine

    Melissa Meisel, Associate Editor||November 21, 2016
    Glam packaging and upscale scent combos are big at Yankee Candle for Holiday 2016.

  • Cos Bar: Turning 40 and Hitting Fast Forward

    Cos Bar: Turning 40 and Hitting Fast Forward

    Christine Esposito, Associate Editor||November 21, 2016
    With a recent investor infusion, a new CEO and rebranding effort underway, this luxury beauty retailer has big plans.

  • Slow & Steady

    Slow & Steady

    Tom Branna, Editorial Director||December 1, 2016
    In a tumultuous environment, steady gains posted in the industrial and institutional cleaning sector are welcomed.

  • The World Comes to Orlando

    The World Comes to Orlando

    Tom Branna, Editorial Director||December 1, 2016
    More than 1,600 chemists traveled to Florida for the IFSCC Congress

  • The Plex  Phenomenon

    The Plex Phenomenon

    Denise Costrini, Croda North America||December 1, 2016
    Croda details the hair-protecting qualities of bond multipliers and the company’s new bond-building formulation system.