02.13.13
• Prestige color cosmetics brand Laura Geller Beauty, big at Ulta stores and on QVC, partnered with Tengram Capital Partners, LLC, (TCP), a Connecticut-based private equity firm to expand the business. The company is best known as a pioneer of the “baked” category of makeup—uniquely formulated, color-correcting products made in Italy. It was one of the first brands to introduce primer. Geller’s is called Spackle.
“The Laura Geller Beauty brand has always positioned itself as a premium color cosmetics collection that fits into every woman’s lifestyle, regardless of where she lives, what she does or what she wears. Our partnership with TCP will accelerate my dream of delivering innovative, relatable and meaningful products to more women,” said Geller.
“In addition to her long-standing reputation in the industry, we have tremendous respect for what Laura has been able to accomplish with the Laura Geller brand, which has had tremendous success through its key retail partnerships with QVC and Ulta,” said Richard Gersten, partner of TCP. “We are very much looking forward to working with her and the team to drive the brand’s continued expansion, while also strategizing new areas of growth for the company.”
“The Laura Geller Beauty brand has always positioned itself as a premium color cosmetics collection that fits into every woman’s lifestyle, regardless of where she lives, what she does or what she wears. Our partnership with TCP will accelerate my dream of delivering innovative, relatable and meaningful products to more women,” said Geller.
“In addition to her long-standing reputation in the industry, we have tremendous respect for what Laura has been able to accomplish with the Laura Geller brand, which has had tremendous success through its key retail partnerships with QVC and Ulta,” said Richard Gersten, partner of TCP. “We are very much looking forward to working with her and the team to drive the brand’s continued expansion, while also strategizing new areas of growth for the company.”