Breaking News

Bells Holds Annual Fragrance Workshop

July 10, 2013

The natural beauty of the Chicago Botanic Garden was the perfect setting for Bell Flavors & Fragrances’ annual fragrance workshop, at which the company brings together its sales, R&D, and marketing teams from North America and Canada to set up an environment that allows them to truly think creatively and ultimately bring innovation to Bell’s future projects.

The morning started off with discussions focused on leadership and business development led by Timothy Lauren, Bell VP of US fragrance sales.  Topics also covered interactive olfactive mapping and descriptions using an innovative presentation on the fragrance breakdown of various notes that constitute categories of a fragrance genealogy. This fragrance genealogy training session is designed to help identify what type of fragrance will work best with a product, according to the company. The training is a vital step for industry experts and Bell’s sales team to continuously analyze the key fragrance notes and how these fragrances can be described in descriptor terms.

“Speaking about a fragrance is a language in itself; it is not an exact science but our groups look to continuously train so that we are all speaking a similar language,” said Vern Murawski, senior perfumer.

A “Candle 101” demonstration covered the different types of candle waxes and provided an in-depth look into the world of candle creation.

In addition, Mintel’s global personal care analyst Meredith Hollihan discussed consumer personal care trends specifically highlighting fruity fragrance trends.
blog comments powered by Disqus
  • Patent Update

    Patent Update

    July 28, 2016
    Three-layered hair product from Lauder, palm oil extracts for wrinkle treatment and more in recently awarded patents.

  • Pushin’ the Cushion

    Pushin’ the Cushion

    Christine Esposito, Associate Editor||July 26, 2016
    AmorePacific, the creator of the cushion compact, continues to improve its unique product.

  • Cozy Makes a Splash

    Cozy Makes a Splash

    Melissa Meisel, Associate Editor||July 25, 2016
    Expands reach in CVS and introduces new collection.

  • Sustainability is Omnipresent

    Sustainability is Omnipresent

    Christine Esposito , Associate Editor||July 1, 2016
    Industry stakeholders convene in New York City for Organic Monitor’s annual event

  • Perceived Perfection

    Perceived Perfection

    Christine Esposito, Associate Editor||July 1, 2016
    From primers to pressed powders, facial cosmetics help create the illusion of a flawless complexion.

  • Preserve & Serve

    Preserve & Serve

    Melissa Meisel , Associate Editor||July 1, 2016
    Suppliers with innovative preservatives provide staying power for formulations.