Salisbury District Hospital has become the first NHS hospital in Great Britain to create a moisturizing cream to sell commercially, with all profits to be re-invested back into patient care.
The sunflower oil-based product was originally created by the hospital’s pharmacists and scientists as a moisturizing cream for plastic surgery and burn patients. It proved so popular with patients that the decision was made to sell it to the public. M&H manufactured the 35mm diameter flexible tubes that are topped off with a Softline fliptop cap and Flexo printed the tube in-house.
“We are absolutely delighted to have been involved in this exciting new initiative,” said Lisa Roe of M&H. “A pure white tube with a fliptop cap for ease of use was selected and the branding has been kept simple yet effective with clever use of the word ‘Trust.’ The sunflower image then subtly conveys the main essence of the cream.”
My Trusty Little Sunflower Cream is based on the original product and now comes in two variants unscented or with lavender essential oil. The product costs £6.99 for 100ml and is available at sunflowercream.com, or telephone ordering on 01722 425202 and can be purchased from retail outlets within the hospital.
M&H Teams Up with Hospital for Fundraising Item
Published July 10, 2013
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