Breaking News

Tennis legend John McEnroe is linking up with Unilever

September 4, 2013

Tennis legend John McEnroe is linking up with Unilever to promote Dove Men+Care deodorant during the 2013 ING New York City Marathon, and help some weekend warriors make it to the finish line. Dove Men+Care  Deodorant is offering five men the chance to join the marathon team through a nationwide contest. Two slots will be awarded to runners not previously offered entry to this highly coveted race, while the other three contest winners currently hold existing ING New York City Marathon slots.

McEnroe will offer anti-irritation tips to men everywhere through a humorous video series. The videos bring everyday running irritations to life —from navigating the water station to handling distractions on the road—while McEnroe provides solutions in a relatable and entertaining way.

Dove Men+Care Deodorant is the official antiperspirant and deodorant of the 2013 ING New York City Marathon.
  • It’s Magic!

    It’s Magic!

    Melissa Meisel, Associate Editor||March 20, 2017
    Argan oil-infused ‘Moroccan’ lip care brand jumps from WholeFoods into CVS.

  • On the Cutler Edge

    On the Cutler Edge

    Melissa Meisel, Associate Editor||March 13, 2017
    Top brand source at Redken forecasts up-to-the-minute hair trends.

  • Take The Hint

    Take The Hint

    Christine Esposito, Associate Editor||March 13, 2017
    Water brand forays into sun protection by capitalizing on scent and experience.

  • Supply-Side Innovations

    Supply-Side Innovations

    Tom Branna, Editorial Director||March 1, 2017
    Raw material suppliers roll up their sleeves and roll out their new products for the global cleaning industry.

  • New Faces in Familiar Places

    New Faces in Familiar Places

    Tom Branna, Editorial Director||March 1, 2017
    The American Cleaning Institute officially welcomed its new president.

  • Special Delivery

    Special Delivery

    Tom Branna, Editorial Director||March 1, 2017
    UV protection is important, but what good is that sunscreen if consumers won’t apply it?