Breaking News

Stila Cosmetics has signed a strategic partnership

September 27, 2013

Stila Cosmetics has signed a strategic partnership with ABC and “Dancing with the Stars,” in which the beauty firm will launch a color cosmetic collection exclusively at Ulta. The Stila Dancing with the Stars limited edition beauty collection will be inspired by the makeup used behind-the-scenes on the long-running ABC competition show.

The Stila Dancing with the Stars Collection will include four makeup sets inspired by dance styles including the Samba, Tango, Freestyle and Cha-Cha. The launch will be supported through promotions, including dedicated in-store displays at more than 500 Ulta Beauty locations, retail events, public relations and social media activations, catalog advertising, and a gift-with-purchase promotion.

More info: www.ulta.com/dancewww.stilacosmetics.com
blog comments powered by Disqus
  • What

    What's Next for the UK?

    Sarah Boumphrey, Euromonitor International||June 27, 2016
    Euromonitor weighs in on how Brexit could impact consumer product companies.

  • The Future of Innovation

    The Future of Innovation

    Nancy Jeffries, Contributing Editor||June 27, 2016
    Fashion Institute of Technology graduate students tackle a far-reaching topic for their Capstone project.

  • Henkel Grabs the Sun

    Henkel Grabs the Sun

    Ian Bell, Euromonitor International||June 24, 2016
    Euromonitor's Ian Bell on the impact the purchase will have on the US detergent industry.

  • Take Notice

    Take Notice

    Melissa Meisel , Associate Editor||June 1, 2016
    Packaging trends revolve around trendy artwork, eco-conscious materials—and portability is a plus too!

  • Virtual Reality

    Virtual Reality

    Christine Esposito, Associate Editor||June 1, 2016
    An update on nature-identical ingredients for cosmetics and personal care products.

  • Shiseido Advances in the US

    Shiseido Advances in the US

    Tom Branna, Editorial Director||June 1, 2016
    New facility in Windsor, NJ demonstrates its dedication to the US and other markets outside Japan.