P&G brands Tide and Secret underwrote production costs for long-distance swim legend Diana Nyad’s 48-hour continuous “Swim for Relief” in a purpose-built pool in New York City’s Herald Square.
The event was created to support Hurricane Sandy recovery efforts by raising funds for AmeriCares.
More info: www.NyadSwimforRelief.com
P&G brands Tide and Secret “Swim for Relief”
Published November 4, 2013
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