Breaking News

P&G’s Swiffer and Walmart partnered with Cleaning for Breast Cancer Awareness Month

November 4, 2013

During Breast Cancer Awareness Month last month, P&G’s Swiffer and Walmart partnered with Cleaning for a Reason, a Lewisville, TX-based non-profit group that aids women who are battling cancer by teaming up with cleaning services across the US and Canada. Swiffer and Walmart aimed to raise awareness with pink Swiffer Sweepers, WetJets and Dusters displayed in specially branded pallets. The display features a Walmart associate who is a breast cancer survivor.

More info: www.CleaningForAReason.org

blog comments powered by Disqus
  • Innovation On Display

    Melissa Meisel, Associate Editor||February 3, 2016
    P&G Beauty Digital Studio showcases new products for 2016

  • Crowning Glory

    Crowning Glory

    Christine Esposito , Associate Editor||February 3, 2016
    Celebrity stylists and experts from leading hair care brands talk about the ingredients and formats driving the styling sector.

  • Electric Slide

    Electric Slide

    Melissa Meisel, Associate Editor||February 3, 2016
    Skin care devices bring anti-aging to the next level