Breaking News

Jafra Signs Three-Year Deal with Beauty Bus

December 3, 2013

Jafra Cosmetics International, Inc. has signed a three-year partnership with Beauty Bus Foundation, the national nonprofit organization that provides free beauty and grooming services and pampering products to terminally or chronically ill people and their caregivers.

Jafra’s focus will be on the caregiver, donating 100% of net proceeds from the sale of its new BeCause line and providing C.A.R.E. Packages (C.A.R.E. = Caring, Appreciated, Remarkable, Exquisite) filled with Jafra products to caregivers nationally.

All proceeds from Jafra’s new BeCause Collection will be donated directly to Beauty Bus Foundation to support its work with caregivers. Launched in September 2013, the line currently includes BeCause Antibacterial Hand Cream, BeCause Antibacterial Hand Gel, and three shades of BeCause Lip Gloss appropriately named Positive Pink, Caring Coral and Berry Hopeful. 

blog comments powered by Disqus
  • Innovation On Display

    Melissa Meisel, Associate Editor||February 3, 2016
    P&G Beauty Digital Studio showcases new products for 2016

  • Crowning Glory

    Crowning Glory

    Christine Esposito , Associate Editor||February 3, 2016
    Celebrity stylists and experts from leading hair care brands talk about the ingredients and formats driving the styling sector.

  • Electric Slide

    Electric Slide

    Melissa Meisel, Associate Editor||February 3, 2016
    Skin care devices bring anti-aging to the next level