12.03.13
Jane Iredale Mineral Cosmetics, Ltd. has rolled out an iPad app, Jane Iredale Virtual Makeover, where consumers and professionals can create makeup application with unprecedented functionality. It is said to be one of the first-ever apps with capabilities to smudge makeup, adjust brush size and blend and layer different products and shades over one another, allowing users to achieve the customized effects makeup delivers in reality. It was designed in partnership with Modiface.