Jay Z is now in the fragrance market, as his first scent—Gold Jay Z—debuted on Nov. 29 in US department stores. He worked with Parlux and Firmenich perfumer Ilias Ermenidis to create the white fougere, which has top notes of Sicilian bergamot and ginger warmed with cardamom. Vetiver and teak wood mingle with the spice of pink pepper in the middle while the base features amber myrrh and bourbon vanilla.
A 1oz EDT spray is $39.
More info: www.parlux.com