02.07.14
All Aboard! Ocean Potion sunscreen is partnering with Carnival Cruise Lines, the world’s largest cruise operator. Sun & Skin Care Research, LLC’s marketing partnership represents the first time Miami-based Carnival Cruise Lines has joined forces with a sun care company to create an onboard promotional experience with a branded sunscreen. Promotions and activities will include fun, playful sun care-related messaging and sponsored deck activities, which have been designed to boost awareness of the Ocean Potion brand. In addition, more than 90,000 samples of Ocean Potion’s popular SPF 30 general protection sunscreen will be distributed to guests as they head into port as well as at Carnival outdoor decks via towel huts at the main pool areas. Guests will also be able to sample Ocean Potion at onboard sampling stations via gallon pump containers.
Four Carnival ships will participate in the initial promotion: Carnival Breeze from Miami; Carnival Liberty from Miami and Port Canaveral; Carnival Sunshine from New Orleans and Port Canaveral; and Carnival Triumph from Galveston.
More info: oceanpotion.com
Four Carnival ships will participate in the initial promotion: Carnival Breeze from Miami; Carnival Liberty from Miami and Port Canaveral; Carnival Sunshine from New Orleans and Port Canaveral; and Carnival Triumph from Galveston.
More info: oceanpotion.com