Supplier's Corner

Dow Corning Unveils Hair Care Frizz Index

February 7, 2014

Dow Corning’s beauty care experts have broken through one of the barriers that has challenged the hair care market for decades with the development of a new Frizz Index testing method. While the number of frizz control products on the market continues to rise, manufacturers have not had a verifiable method of quantifying hair’s frizziness independently from its volume. This new method developed by Dow Corning to test frizz control aims to change all this.

Beauty care experts from Dow Corning recently introduced the Frizz Index at the 2013 Society of Cosmetic Chemists Annual Scientific Meeting and Technology Showcase. The new index give hair care manufacturers a tool to describe hair tress shape and appearance in a more accurate way, allowing them to formulate new products that will effectively tame frizzy, flyaway hair.

“Dozens of frizz control products on store shelves tout their ability to tame unruly hair without unwanted side effects like influencing hair volume or leaving hair feeling greasy or crispy,” said Sylvie Bouzéloc, hair care application designer, Dow Corning. “Our new Frizz Index will give manufacturers a way to demonstrate the performance of their products to  consumers.”

More info: www.dowcorning.com/personalcare
  • Trade Association Directory 2017

    February 2, 2017
    Contact details of trade associations that serve various segments of our industry and are mentioned frequently in Happi.

  • What the Halal  Is Going On?

    What the Halal Is Going On?

    Imogen Matthews , In-Cosmetics||February 2, 2017
    Demand for these beauty products is surging thanks to a fastgrowing Muslim population.

  • Relief for Sensitive Scalps

    Relief for Sensitive Scalps

    Guadalupe Pellon and Annette Mehling , BASF||February 2, 2017
    BASF researchers detail the attributes of the company’s highly effective hair care system focusing on scalp sensitivity.

  • Fit for Fitness

    Fit for Fitness

    Christine Esposito, Associate Editor||February 21, 2017
    Kinx Active is a new brand targeting women who want beauty products that can stand up to their fitness routines.

  • Cargo Says Aloha To Spring/Summer

    Cargo Says Aloha To Spring/Summer

    Christine Esposito, Associate Editor||February 13, 2017
    Cargo Cosmetics has rolled out its new Spring/Summer collection with Hawiianan singer Anuhea.

  • Cashing In on Coconuts

    Cashing In on Coconuts

    Melissa Meisel, Associate Editor||February 6, 2017
    Organic to Green is making waves for its new oils and eco-friendly packaging.