The study revealed that one in three facial plastic surgeons surveyed reported an increase in requests for procedures due to patients being more self-aware of looks in social media. In fact, 13% of AAFPRS members surveyed identified increased photo sharing and patients’ dissatisfaction with their own image on social media sites as a rising trend in practice.
AAFPRS members surveyed also noted a 10% increase in rhinoplasty in 2013 over 2012, as well as a 7% increase in hair transplants and a 6% increase in eyelid surgery. “Social platforms like Instagram, Snapchat and the iPhone app Selfie.im, which are solely image based, force patients to hold a microscope up to their own image and often look at it with a more self-critical eye than ever before,” said Dr. Edward Farrior, president of AAFPRS.
“These images are often the first impressions young people put out there to prospective friends, romantic interests and employers and our patients want to put their best face forward,” he added.
In 2013, more than half of surveyed facial plastic surgeons (58%) saw an increase in cosmetic surgery or injectables in those under 30 years of age.
Both men and women are becoming increasingly aware of the aging process, and of what can be done to turn back the clock. The AAFPRS survey found that 39% of members surveyed stated there is a rise in the demand for non-surgical cosmetic procedures to delay facial surgery. Thirty-four percent of facial surgeons surveyed stated that women under 35 are looking after their skin to prevent visible signs of aging for longer, while 23% of facial surgeons surveyed stated that men under 35 are seeking rhinoplasty, neck liposuction, chin implants and acne scar reduction procedures.
Almost three quarters of all procedures performed in 2013 were minimally invasive. Of these, Botox Cosmetic, made up approximately half of all minimally invasive procedures performed, followed by hyaluronic acid and peels.
More info: www.aafprs.org