FRANCE: Coty Prestige hosted a cocktail party on the rooftop of l’Institut du Monde Arabe to present the new Chloé Love Story fragrance to 400 guests, including international press, VIPs and influencers. Jean Mortier, president of Coty Prestige, and Geoffroy de la Bourdonnaye, CEO of Chloé, were on hand. Pictured here are (l-r): Clare Waight Keller, Mélanie Laurent and Clémence Poésy.
Poésy, muse for the fragrance, attended the party, along with Clare Waight Keller, Chloé’s creative director and Mélanie Laurent, who directed the TV spot which was revealed earlier in the evening. The ad features the song “Mi Amor,” performed by Vanessa Paradis.
Chloé Love Story Eau de Parfum hits counters in September.