09.01.15
Packaging company VariBlend opened a global call for entries for the first annual VariBlend Formulation Challenge. The entry period runs through Dec. 1. Award winners will be announced Jan. 30, 2016.
The expert judging panel will include members of the international formulator and brand innovation manager communities, according to the company.
Prize money totals $10,000, with $7,500 going to the first-place winner and $2,500 for the runner-up.
According to Robert Brands, VariBlend president and CEO, the 2015 VariBlend Formulation Challenge is designed to spark the creativity of skin care product developers, as it underscores the tremendous market potential for the dual dispensing category.
Open to manufacturers, contract packagers and formulators, the inaugural VariBlend program challenges entrants to devise a skin care product using the company’s 40mm dual dispenser. This opens up possibilities in four product concept areas: A/B, Variable, 50/50, and the increasingly popular “regimen” type product that deliver a different multi-element formula ratio over time.
The expert judging panel will include members of the international formulator and brand innovation manager communities, according to the company.
Prize money totals $10,000, with $7,500 going to the first-place winner and $2,500 for the runner-up.
According to Robert Brands, VariBlend president and CEO, the 2015 VariBlend Formulation Challenge is designed to spark the creativity of skin care product developers, as it underscores the tremendous market potential for the dual dispensing category.
Open to manufacturers, contract packagers and formulators, the inaugural VariBlend program challenges entrants to devise a skin care product using the company’s 40mm dual dispenser. This opens up possibilities in four product concept areas: A/B, Variable, 50/50, and the increasingly popular “regimen” type product that deliver a different multi-element formula ratio over time.