06.01.18
Perfect Corp. has a new global partnership with Amway regarding a mobile application. The global rollout began in Korea and is moving to Japan, Thailand, and US throughout 2018. The Artistry Virtual Beauty App experience features more than 150 global makeup SKUs, which shoppers can test, discover, and purchase instantly, along with the brand’s best-selling skin care products. Personalized product recommendations based on user skin concerns will be available through the integration of YouCam’s artificial intelligence technology and the Artistry skin assessment, making the whole beauty shopping experience feel customized, while helping customers feel increasingly confident in their purchase decisions, said the company.