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End-User Markets - Hair Care


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The Curl Commandments
By Morgan Willhite, Creative Director at Ouidad
Published May 8, 2012
All textured hair is not created equal, according to Ouidad's expert. Read More »
PR for Preservatives?
By Tom Branna, Editorial Director
Published April 30, 2012
Preservative systems work as well as ever, but erroneous media reports and skittish regulators having suppliers scrambling. Read More »
Conventional vs. Natural Preservatives
By Beth Ann Browne u2013 Dow Microbial Control,Phil Geis u2013 AdvancedTesting Laboratories, Tony Rook u2013 The Sherwin-Williams Company
Published April 30, 2012
Green aspirations must be tempered with practical realities—an environmentally preferable product is not a success if the formulation falls apart or is overrun with potentially pathogenic microorganisms due to the lack of an effective preservative. Read More »
Get On Point Education At HBA Global in June
By Jill Birkett , HBA Global
Published April 30, 2012
The largest beauty industry conference and tradeshow in the US will be held June 19-21 in New York. HBA Global will include more than 60 educational sessions. Read More »
Where Theres Wella, Theres A Way
By Melissa Meisel, Associate Editor
Published April 24, 2012
Wella Professionals experts predict 2012's top hair trends. Read More »
Diversity Is the Direction
By Melissa Meisel, Associate Editor
Published April 9, 2012
New developments in the ever-evolving ethnic hair and skin care marketplace. Read More »
Secrets To Youthful Hair Color
By Philip Pelusi, Internationally recognized stylist and product artist
Published April 9, 2012
How can hair hues take years off the clock? Philip Pelusi explains. Read More »
Go Ahead and Get Emotional...Your Beauty Customer Will Thank You!
By Alisa Marie Beyer, The Beauty Company
Published April 2, 2012
If you want to truly understand what motivates and inspires loyalty in your consumer (and what doesn’t), it pays to listen to what she’s saying about not only your brand, but herself. Read More »
Not Your Mothers Multiplies in Mass Market
By Melissa Meisel, Associate Editor
Published April 2, 2012
Hair care brand adds nearly 7,500 new retail outlets in 2012. Read More »
Polymeric Delivery Systems for a Sustainable Planet
By Robert Y. Lochhead, Vipul Padman and Lauren LaBeaud, The University of Southern Mississippi
Published April 2, 2012
Marketers and suppliers patent skin care polymers that are better for consumers and reduce the carbon footprint of products. Read More »
Published April 1, 2012
Published April 1, 2012
Top Trends in Tresses for Spring 2012
By Philip Pelusi, Internationally recognized stylist and product artist
Published March 21, 2012
Philip Pelusi weighs in on the hottest hair looks. Read More »
What Damages Hair?
By Michael Dueu00f1as, Celebrity Stylist
Published March 19, 2012
Stylist Michael Dueñas on the causes and effects of coloring treatments, salt water and other bad hair actors. Read More »