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End-User Markets - Packaging


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Story Tellers
By Christine Esposito, Associate Editor
Published August 1, 2012
When it comes to fine fragrance packaging, details communicate the essence of the juice and the brand behind it. Read More »
Avene Hits It Big With Tinted Compact SPF 50
Published July 9, 2012
Sensitive skin care brand Avene combined mineral makeup with a broad-spectrum sun protection in its new High Protection Tinted Compact SPF 50 ($29). This water resistant, hypoallergenic and non-comedogenic facial foundation is formulated with 100%… Read More »
Published June 29, 2012
I really enjoy some assignments, and one of them is serving as a judge on the Private Label Manufacturers Association (PLMA) Salute to Excellence Awards, which honors the best private label products in a range of categories from cookies to household… Read More »
A Century in Red
Published June 19, 2012
Like red lipstick? Then Three Custom Color’s A Century in Red Lip Palette ($45) is for you! This palette features a collection of “the most stunning reds of our time, celebrating the beautiful women of the 20th century, the trends we co… Read More »
Elevate Your Email Marketing
By Nicole Merrett, Sage North America
Published June 14, 2012
Nicole Merrett of Sage North America provides eight ways to do it. Read More »
Culture Fosters Innovation
By Kate Benson, Martens & Heads
Published June 10, 2012
Kate Benson explains why money can't always buy it. Read More »
The Whole Kit and Caboodle
Published June 7, 2012
The 90s are back in style, so why not round out your retro-infused collection of artsy nail lacquers and deep burgundy lipsticks with a classic Caboodles travelling case? Sold at major retailers, this handy plastic cosmetic organizer called “… Read More »
Full Steam Ahead
By Melissa Meisel, Associate Editor
Published June 4, 2012
Supplier and marketing insiders agree that details are essential to the power of packaging. Read More »
The Risks of Eco-Marketing
By Thomas A. Cohn, LeClairRyan
Published May 22, 2012
Industry should take note of revised guides on green claims. Read More »
By Craig Swanson, Toniq
Published May 1, 2012
Toniq's Craig Swanson explains the proper use of trend analysis. Read More »
Gift Suites v. Direct Product Placement
By Bob Olejar, Social Hill
Published April 13, 2012
Make fans of a celebrity into fans of your brand, says Bob Olejar of Social Hill. Read More »
By George F. Brown, Jr. and Atlee Valentine Pope, Blue Canyon Partners
Published April 9, 2012
Build a bond where both can win, say George Brown and Atlee Pope. Read More »
Not Your Mothers Multiplies in Mass Market
By Melissa Meisel, Associate Editor
Published April 2, 2012
Hair care brand adds nearly 7,500 new retail outlets in 2012. Read More »
By George Wright, WrightOne Consulting
Published March 20, 2012
George Wright explains what to look for and whom to avoid when you need to expand your staff. Read More »
China Glaze for 'The Hunger Games'
Published February 24, 2012
American International Industries' China Glaze officially confirmed a collection of nail polish to debut in conjunction with the March 23, 2012 release of "The Hunger Games," after a few buzzworthy weeks in the beauty blogs where the pr… Read More »