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End-User Markets - Packaging


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By Jana Reichle, Berard Associates
Published February 5, 2012
Some insights on the future of luxury brands, from the lens of a strategic brand building and packaging design perspective. Read More »
Ode To the Classics: 90s Nail Polish
Published February 3, 2012
As we know, nail polish is a cosmetic category rife with innovation right now—as seen in mass, where nail lacquer sales climbed 20% to $363.4 million for the year ended May 15, 2011 in supermarkets, drugstores and mass-market retailers excludin… Read More »
Power-Modernism—the Future of Beauty Packaging
By Robert Bergman, Mpakt, New York City
Published January 23, 2012
Robert Bergman explains what makes a package great. Read More »
By Patrick Ropella, Ropella & Associates
Published January 19, 2012
Patrick Ropella on some steps to take to improve your management skills. Read More »
Vintage Vera Next Up at MAC Cosmetics
Published January 16, 2012
Vera Neumann was an American artist and entrepreneur best known for her boldly colored linen patterns and scarves signed "Vera" with a little ladybug. Vintage styles from the 1960s and 1970s were often topped with a Vera scarf in breezy pas… Read More »
By George F. Brown Jr., Blue Canyon Partners, Inc.
Published January 15, 2012
Blue Canyon Partners' George F. Brown Jr. on how to invest in your pricing strategy. Read More »
Orange You Glad...
By Melissa Meisel, Associate Editor
Published January 9, 2012
Pantone picks Tangerine Tango as top hue for Spring 2012. Read More »
Orange You Glad...
By Melissa Meisel, Associate Editor
Published January 5, 2012
Pantone picks Tangerine Tango as top hue for Spring 2012. Read More »
The Magic of Wen
Published December 22, 2011
I’ve been hearing rave reviews about Wen’s “all in one” cleaning conditioners ($29) for quite awhile now. And with finding no such luck in pinning down that one hair care product that can tame my semi-wavy hair (frizzy in the… Read More »
The Buzz and the Budget of the Holiday Season
By Janet Hoffman, Accenture
Published December 8, 2011
Accenture's Janet Hoffman on the challenges facing retailers. Read More »
Published December 4, 2011
Jim Signorelli on what we can learn from "1984." Read More »
By Christine Esposito, Associate Editor
Published December 1, 2011
Being green isn't so black and white these days. But figuring out how to incorporate its principles will benefit your company in the long run. Read More »
Got a Sale? Show Me Your QR Code
By Ayesha Mathews-Wadhwa, PixInk Design
Published November 21, 2011
Looking for women consumers? Interactive scavenger hunts are creating fun brand experiences and scoring serious sales. Read More »
The New Frontier for Drug Stores...from Brow Bars to Beer on Tap!
By Karen Doskow, Kline Consumer Products
Published November 14, 2011
Kline's Karen Doskow on the evolution of this important channel. Read More »
Designing Effective Banners
By Evan Lazarus, LazBro
Published November 7, 2011
Evan Lazarus provides guidance on what to look for when creating online advertising. Read More »