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Avon Reports Second-Quarter Beauty Sales Grow 14%

2007-07-31 | 08:44

Avon Products, Inc. reported that second-quarter 2007 total revenue grew 12% year over year to $2.3 billion.


Avon Products, Inc. reported that second-quarter 2007 total revenue grew 12% year over year to $2.3 billion. Sales of beauty products rose 14%, per the report.

However, net income in the second quarter 2007 was $113 million, compared with $151 million in the year-ago quarter.

Sales of beauty products recorded double-digit growth for a fourth consecutive quarter, increasing 14%, powered by growth in all categories: fragrance up 21%, personal care up 19%, color cosmetics up 16% and skin care up 4%, says the report.

In the second quarter, the company increased advertising 74% to $93 million, compared with the same period a year ago. Avon rolled out its “Hello Tomorrow” advertising campaign including: promotion of Avon’s flagship Avon Color cosmetics, specifically, Ultra Color Rich Lipstick and Anew Retroactive anti-aging skin care products.

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