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Cascade Rolls Out Pre-Measured Packs

2009-06-16 | 07:34

New pouches offer readymade solutions.

Now, more than ever, consumers have to be more savvy about their purchasing decisions. In addition to choosing products that save them time and money, they are also factoring in a product's environmental impact. To meet these ever-evolving consumer demands, Cascade is introducing Cascade Complete All-in-1 ActionPacs. This latest innovation in automatic dishwashing now helps consumers save time and water.

Packaged in a convenient 1" x 1" pre-measured pouch, Cascade Complete All-in-1 ActionPacs contain a powerful food dissolving solution with pre-treater and rinse aid added so all you have to do is toss them in the dishwasher and press the start button. The product is simple to use and produces considerable water savings.

"More than 80 percent of Americans are still pre-washing their dishes," stated P&G Assistant Brand Manager Wayne Davis. "With Cascade Complete's advanced cleaning system they can be confident that their dishes will come out clean, without the extra step. In fact, if every consumer skipped the sink, we could save roughly 250 billion gallons of water each year."

Cascade Complete All-in-1 ActionPacs can be found nationally at food, drug and mass retailers and are available in two scents (Fresh and Lemon Burst) and three sizes (16-ct, 26-ct and 48-ct).

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