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DKNY to Roll Out Limited Edition Pop Art Fragrance

2009-07-21 | 07:38

'Delicious Art' will feature 1960s design on packaging

DKNY Be Delicious fragrance is 100% New York. And city slickers always need something new to covet.

Enter the Delicious Art Limited Edition of DKNY Be Delicious, out in stores next month. The bottle features dots, lettering and speech balloons in 1960s Pop Art style. The story of the brand's "Delicious Girl" will come to life in comic-strip form, according to DKNY. It will appear in television commercials and online at www.dknyfragrances.com.

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