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Estée Lauder To Debut Mad Men Collection

2012-02-22 | 11:01

A limited edition makeup range inspired by the award-winning AMC drama, Estée Lauder’s new Mad Men Collection features two classic makeup items inspired by the look of the women featured in "Mad Men"-style 1960’s New York City setting.Bold, red lips and creamy, rouged cheeks define this iconic moment in time, according to the company.

Estée Lauder Mad Men Collection Lipstick ($25) in Cherry features a cream satin finish and continual moisture delivered to lips for smooth, rich color; while Estée Lauder Mad Men Collection Creme Rouge in Evening Rose is an easily blendable and buildable formula that highlights cheeks with a dewy, smooth and natural finish ($40).

The products are packaged in a fluted golden case placed in a leather-like gold pouch, and the outer cartons are a custom design inspired by the Estée Lauder packaging from the 1960’s.Estée Lauder’s new Mad Men Collection will be available for a limited time beginning March 2012 exclusively at Bloomingdale’s stores nationwide, www.bloomingdales.com and www.esteelauder.com.



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