Timber, Amber and Citron Next Up From Old Spice

Procter & Gamble Old Spice has rolled out a new product lineup, the Fresher Collection, which has three new masculine scents inspired by the freshest ingredients in nature, each with descriptive names and scents that “guys know and can place”—namely Timber, Amber and Citron.
 
All five Fresher Collection scents are available in anti-perspirant/deodorant, deodorant, body wash and body spray. Timber and Fiji also are available in shampoo and bar soap.
 
Timber has herbal base notes complemented by fresher scents of woody timber and leafy mint. Amber is a combination of oriental and gourmand base notes with hints of seaberry, amber and molasses.  Citron has green base notes with an invigorating mixture of citrus, lemongrass and sandalwood finishing scents.
 
“The Fresher Collection delivers scents inspired by nature and includes anti-perspirant/deodorant technology that keeps guys smelling mantastic all day long,” said John Sebastian, Old Spice brand director at Procter & Gamble. “Plus, with names like Timber, Amber and Citron, guys also know what they are getting – it sure beats rubbing tree bark under your armpits.”