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Estée Lauder Adds On To Re-Nutriv Range

Face mask and throat creme are newest SKUs.

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By: TOM BRANNA

Editor

Since its introduction in 1956, Re-Nutriv from Estée Lauder is said to have always provided “the ultimate in transcendent luxury for skin.” Now, adding to this distinctive heritage, Estée Lauder introduces two luxurious new formulas to the breakthrough Re-Nutriv Ultimate Lift Age-Correcting Collection: Re-Nutriv Ultimate Lift Age-Correcting Mask ($100) and Re-Nutriv Ultimate Lift Age-Correcting Creme For Throat And Décolletage ($120).

Both formulations feature black tourmaline, a charged mineral found deep within Brazilian mines known for its energetic properties, and anti-collagenase technology. They work synergistically to help support skin’s natural production of new collagen and help neutralize the degradation of collagen and elastin over time for the ultimate lifted look, according to the company.

The SKUs will arrive at Estée Lauder counters nationwide and at major international airports in February 2012.


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