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Gelest Appoints New VP and GM

Long brings more than 25 years’ experience.

By: Happi Staff

Gelest Appoints New VP and GM

Daria Carlin Long has been promoted to vice president and general manager of Gelest’s Personal Care Group. Reporting CEO Ken Gayer, Long will lead all aspects of the company’s personal care business, including marketing, sales and product and distribution-channel management.  
Long brings to Gelest more than 25 years’ experience in Specialty Chemicals, with a primary focus on commercial operations, marketing and business management in the personal care industry. She has held varying senior management, marketing, sales management and business development roles, most recently at IFF/Lucas Meyer Cosmetics, Inolex, 3V and Botaneco & Rhodia. 
“Given her talent and vast experience in the personal care industry, Daria has made significant contributions to the Gelest product management and marketing team,” said Gayer. “We look forward her industry leadership as we continue to grow our personal care business.”
A member of the Society of Cosmetic Chemists and of Cosmetic Executive Women,  Long earned an MBA in International Marketing from Rider University and a Bachelor’s degree in Biochemical Engineering from the University of Pennsylvania. 
Reporting to Long in her new role is Allison Bezden, who will be responsible for business development in the Personal Care Group.  Bezden has been at Gelest for 4 years and has had roles in Quality Control and most recently Inside Sales.

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