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Skin care line addresses skin dehydration.
March 28, 2017
By: Christine Esposito
Editor-in-Chief
Perricone MD is rolling out the H2 Elemental Energy Series. While many products specifically target the issue of dry skin lacking in oil, the H2 Elemental Energy Series, according to the company, infuses a healthy dose of hydration to skin lacking in water. At the core of the launch is Perricone MD's H2 Energy Complex, which is powered by hydrogen and is able to rapidly penetrate the surface layers of dull, dehydrated skin cells with a boost of hydrating vitality so skin looks re-energized and radiant, while providing natural antioxidant protection. “Perricone MD has always been at the forefront of skincare innovation and H2 Elemental Energy is no different,” said Perricone MD CEO Mary van Praag. “We're excited to continue to raise the bar by providing a powerful line of innovative and effective skincare that helps consumers with their skin concerns.” The collection was developed for all skin types, and is best suited for consumers in their 30s and 40s who are experiencing damage from internal and external factors, which include sun damage, poor diet and sleep that can take a toll on skin's appearance resulting in dull and fatigued-looking skin. The H2 Elemental Energy Series features fast absorbing formulas and unique, lighter-than-air textures to effectively energize the skin's surface layers and negate dehydration without the heavy feel of traditional creams. The hydrogen-powered series features the five following revolutionary products: Hydrating Cloud Cream moisturizer, Hydrating Booster Serum, De-Puffing Eye Gel, Firming Foam Mask and Advanced Renewal Infusion Serum. “In over 30 years of healthy aging research, nothing has excited me more than the discovery of the efficacy and antioxidant power of hydrogen,” said Dr. Nicholas Perricone, board-certified dermatologist, certified nutrition specialist and best-selling author. “Hydrogen's powerful benefits transform the body from the inside out allowing for total skin hydration and revitalization. Creating a technology that allows topical skincare to benefit from hydrogen's effect is incredibly satisfying.” The H2 Elemental Energy Series Hydrating Cloud Cream, Hydrating Booster Serum, De-Puffing Eye Gel and Firming Foam Mask range from $50 to $100 per product and are available at Sephora, Sephora.com, Nordstrom, Nordstrom.com, Ulta Beauty, Ulta.com and PerriconeMD.com. The Advanced Renewal Infusion Serum will be exclusive to QVC until June 2017.
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