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One Baby Care Line Debuts at Target

Environmentally friendly products to benefit endangered species.

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By: TOM BRANNA

Editor

Pamper and protect sensitive baby skin while teaching little ones about earth-friendly living with One. In an all-new initiative, One has joined forces with The SeaWorld and Busch Gardens Conservation Fund in support of wildlife research, habitat protection, animal rescue and conservation education.

As with all One formulas, the Endangered Species Collection for baby features green ingredients housed in eco-friendly, recyclable cardboard and tin containers. Each baby product aims to help protect endangered species by donating a portion of proceeds to The SeaWorld and Busch Gardens Conservation Fund. Products include:

Natural Baby Hair & Body Wash ($10.99): Available in Panda Berry and Snow-Leopard Lavender, these gentle, safe-for-baby formulas help raise awareness for an endangered species while having fun in the tub.

Natural Baby Solid Tear Free Shampoo ($8.99): Sensitive baby eyes need a safe shampoo. That’s why One created the Coco-Banana solid for suds-free cleansing. Teach your baby about endangered species during bath time with this Monkey themed shampoo.

Natural Baby Body Lotion ($8.99): Available in Panda Berry and Snow-Leopard Lavender, natural baby body lotion protects and pampers sensitive baby skin while learning about endangered species.

Natural Baby Skin Conditioner BooBooBar ($9.99): The ultimate in natural dry skin treatment, One BooBooBar is your baby’s prescription for diaper rash and all-over dryness. Simply smooth this calming lavender rash remedy over your little one’s skin and help to save endangered snow leopards.

The range is sold at select Target Stores and Target.com.




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