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June 1, 2015
By: TOM BRANNA
Editor
SWITZERLAND: Participating for the second time in the annual Earth Hour event organized by the World Wide Fund for Nature (WWF), PartyLite, donated nearly €30,000 to the Global Earth Hour Movement. Contributions were raised at more than 10,000 parties held in Europe, North America, and Australia in March. The donation was raised throughout March from sales of PartyLite’s Brighter World scented jar candles and trio sets together with an exclusive tealight pack offer promoted during the Earth Hour Weekend. The pack included top-selling tealights together with a new, pre-launched summer 2015 fragrance. One euro from every sale of these items was donated to the Earth Hour cause. Brighter World candles are made from a soy blend wax exclusively by PartyLite. Communities in Laos and Comoros, where the scented materials for these products originate, are supported in their use of sustainable growing methods and regional programs. “Our consultants really outdid themselves this time by almost tripling the final contribution over last year’s donation to this event,” announced Martin Köhler, president PartyLite Europe. “It reaffirms my belief in how committed and aware our consultants and party hostesses are to helping the environment.”
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