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February 17, 2004
By: TOM BRANNA
Editor
Calvin Klein Cosmetics Company today announced that actress Scarlett Johansson will be the face for a new Calvin Klein fragrance launching globally in this autumn. At 19, Ms. Johansson has already won a Best Actress Award from the British Academy of Film and Television Arts (BAFTA) for her performance in “Lost in Translation.” She also received two Best Actress Nominations at this year’s Golden Globes for her roles in “Lost in Translation” and “Girl with a Pearl Earring.”“Scarlett is a talented young force that exudes a sophistication and confidence that is not readily seen today and, she balances it all with a relaxed attitude and a sense of humor,” commented Kim Vernon, senior vice president of global communications and advertising for Calvin Klein, Inc.This is the first starring role in a major advertising campaign for Ms. Johansson. The print and television campaigns begin shooting in March.
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