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Secret Gathers Tastemakers for Live Chat

Sweat-making moments revealed on social media.

Today, Secret turns the spotlight on four such women who are boldly pursuing their dreams via its #StressTest Facebook Live event, a livestream discussion on life as a millennial woman and the stress that comes along with it.

Beginning at 12pm EDT June 9, actress, singer-songwriter and columnist Zosia Mamet, will chat live with pro softball player Monica Abbott, entrepreneur Nicla DiCosmo (of Gypsy Warrior) and Lauren Berger (CEO & founder of Intern Queen), who will share their advice for confronting stressful moments in their lives and challenging societal expectations in their own ways. Women can join the discussion on Facebook.com/Secret, and share their own stories on how they too are challenging expectations and dealing with stress using #StressTest.

“This is a great opportunity for us to support each other in our collective plight with honest and real stories about the stress we feel as young women today and the challenges we all have to confront,” said Mamet. “There are so many issues that millennial women face; it’s important that we speak up and lean on one another to conquer those stressful moments together, challenge what’s possible and hopefully inspire new cultural norms in the process.”

“Secret has been at the forefront of women’s lives for 60 years, giving them the support and confidence they need to face the most stressful situations,” said Janine Miletic, brand director for Secret. “We understand the stress that comes with challenging cultural norms and are committed to providing women with what they need – high quality products and beyond – to stand up to today’s big and small stressors.”

The livestream discussion will remain available at Facebook.com/Secret, and the dialogue will continue on Twitter @SecretDeodorant. Today and tomorrow, Secret invites women to share their most stressful moments on Twitter using #StressTest. Zosia Mamet will then share fun personalized video “pep talks” to help these women confront the stresses they’re facing.

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