With countless products entering the market every year, the personal care industry sees many trends come and go. It can be difficult for formulators to predict which ones will have an investment-worthy influence on the market vs. a moment in the sun that quickly fades.
Trends toward sustainability and plant-based, naturally derived ingredients are proving to be anything but the latter. They’ve created many new markets within the personal care space, with a thriving following of health-conscious consumers who value not only the removal of artificial ingredients, but the careful selection of alternatives that are clean and effective.
Zemea® propanediol, produced by the DuPont Tate & Lyle global headquarters in Loudon, Tennessee, USA, can help formulators find solutions that balance both sides of this equation. Produced through the fermentation of corn starch, it’s 100% plant based.
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Trends toward sustainability and plant-based, naturally derived ingredients are proving to be anything but the latter. They’ve created many new markets within the personal care space, with a thriving following of health-conscious consumers who value not only the removal of artificial ingredients, but the careful selection of alternatives that are clean and effective.
Zemea® propanediol, produced by the DuPont Tate & Lyle global headquarters in Loudon, Tennessee, USA, can help formulators find solutions that balance both sides of this equation. Produced through the fermentation of corn starch, it’s 100% plant based.
To access the full article, please supply your email address in the box above.