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Packaging
Carruthers Appointed Tricor Braun President
Tricor Braun: welcomed Court Carruthers as its new president and CEO. He succeeds the company’s president and CEO, Keith Strope, who will become executive chairman. Carruthers has worked with AEA Investors during the past two years and has s…12.04.17
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Tricor Braun Creates All-Nutrient Package
TricorBraun partnered with Chuckles, Inc. to rebrand and relaunch one of its extensive organic lines in the professional hair care market. The result for All-Nutrient was no less than award-winning graphic design, brand differentiation, and beautiful…02.01.17
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P&G's Braun Presents High-End Shaving Collection
Series 9 arrives to US and boasts up to 50,000 shaves.01.05.17
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Skin Care
Braun Unveils New Branding Campaign
Russell Wilson is new face; becomes official shaver of NFL.08.07.14
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Braun Rolls Out New WaterFlex
UNITED KINGDOM: Braun tapped quadruple Formula 1 champion Sebastian Vettel (below) to introduce WaterFlex, which the firm says transforms the electric shave into a new sensorial experience. WaterFlex is the brand’s first shaver designed exclus…08.01.14
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P&G’s Braun Sign Formula 1’s Vettel
GERMANY: P&G’s appliance unit Braun has named triple Formula 1 world champion Sebastian Vettel as the new global ambassador for its male power grooming range. This announcement also marks the launch of the Braun global campaign “Hold…09.27.13
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P&G Inks Braun Deal with De’Longhi
ITALY: Italian firm De’Longhi S.p.A. and Procter & Gamble have reached an agreement for the perpetual licensing of the Braun brand, owned by P&G, for use within the small kitchen appliance, ironing and selected household appliance…01.30.13
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De'Longhi To License Braun Brand from P&G
Deal includes some production assets, inventory and possible transfer of employees.04.19.12
