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  • Hair Care
    Eva NYC Shampoo and  Conditioner Now at Costco

    Eva NYC Shampoo and Conditioner Now at Costco

    Eva NYC’s Clean It Up Shampoo and Soften Up Conditioner are debuting at 500 Costco stores across the US. Formulated with argan oil and Keravis Protein Complex, the products deliver optimal anti-breakage benefits. One liter bottles retail for $9…

  • Hair Care
    Eva NYC Enters Costco

    Eva NYC Enters Costco

    Shampoo and conditioner available in 500 stores.

  • PLMA Salutes Excellence

    • The Private Label Manufacturers Association (PLMA) announced that more than two-dozen retail chains and wholesalers from across the country were selected as the winners of this year’s Salute to Excellence Awards. The awards give recogn…

  • Skin Care
    Little Brand in a Big Box

    Little Brand in a Big Box

    Lily.B quickly moved from start-up to the shelves of Costco and is now out to become a household name.
    Online Exclusives Christine Esposito, Associate Editor 01.05.12

  • Lily.B Now Available at Costco

    Eye cream at select locations in U.S.

  • Vitabath Is Back

    Relaunches with 17 new body washes.

  • Costco and Cosmetics: A Marriage in Mass?

    Costco and Cosmetics: A Marriage in Mass?

    Suzanne and Bob Grayson Grayson Associates Suzanne and Bob Grayson are respected, professional marketers, having spent their careers with the leading companies in the beauty industry before staring their successful con…

  • Shoppers Belong To One Of Four Categories

    There are four categories of shoppers, according to “Retail Demand Today,” a 2005 executive summary from Adjoined research that looks at consumers’ desires in retail experiences at mass merchants, department stores, apparel st…