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Hair Care
For the Customer...By the Customer
It’s a 10 Haircare is searching for a great new formulation—and is asking customers, not chemists.Online Exclusives Christine Esposito, Associate Editor 10.10.18
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Color Cosmetics | Fine Fragrance | Skin Care
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Messaging Tips That Reassure Potential Customers
Marketing tips from shelf to shopping cart.Scott Garrison, manager, SKIM 06.20.16
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I&I Marketplace
P&G Professional Takes Customers to School
New site provides educational content for I&I professionals.04.16.14
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Air Care/Environmental Fragrance | AP/Deo | Color Cosmetics | Disinfectants | Fine Fragrance | Hair Care | Household Cleaning | I&I Marketplace | Laundry Care | Oral Care | OTC/Medicated | Packaging | Personal Cleansers | Skin Care | Sun Care | Testing
Retaining Customers
Brandon Baisley dispenses advice on a key topicBrandon Balsley, Sage North America 11.07.12
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Household Cleaning | Personal Cleansers | Skin Care
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Are Your Customers Eco-Centric or Eco-Chic?
Not all green customers are created equal. According to new analysis from Information Resources, Inc. (IRI), there is significant disparity in how well environmentally conscious consumers actually follow their convictions by purchasing environmental…11.17.08
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BASF's WorldAccount Is a Hit with Customers
BASF’s North American consumers are reaping the benefits of WorldAccount, the company’s self-service internet portal. According to BASF executives, transaction and volume usage of WorldAccount has increased. The global on-line, e-commerce…11.22.05
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TricorBraun Customers Win Packaging Awards
TricorBraun was instrumental in designing winning packages in the World Beverage Competition. First Juice-Brand juice beverage received the platinum, best of show prize for the package TricorBraun created for its new alternative drink for youngsters.…11.30.-1
