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  • Men’s Grooming Advances Throughout The Region

    Economic uncertainty throughout the region hasn’t slowed demand for men’s grooming products. According to Euromonitor International, grooming products in Latin America have posted a 9.9% compound annual growth rate during the past five ye…
    Daniela Ferreira, Correspondent 09.03.18

  • Hair Care | Personal Cleansers | Skin Care | Sun Care

    Boys Still Love Their Beards... and More Grooming Trends

    The European men’s grooming market is undergoing quite a change as both young and mature men look for ways to look good and enhance their appearance. The trend for beards is still strong, creating new opportunities for products that address bea…
    Imogen Matthews, Consultant 03.01.18

  • Hair Care | Personal Cleansers | Skin Care | Sun Care

    Male Grooming Market Benefits from a Shift in Thinking

    Makeup, exfoliation, hydration, or masking are no longer women’s work, so to speak. Male grooming has undergone a dramatic change over the past several years to become one of beauty’s most dynamic segments, reaching $4.5 billion  in…

  • Marvel Comics Men’s grooming line

    Men’s grooming line Magic Shave is collaborating with Marvel Comics in a two-part integrated media program featuring an original Luke Cage storyline entitled, appropriately, “Luke Cage in a Close Shave!” The comic was created by…

  • Finally, the Ascent of Man! Grooming Comes of Age

    Few personal care product categories present as much opportunity for growth as male grooming, especially in Europe. Pride in personal appearance and the growing fashion for beards of varying lengths has created new possibilities, especially for the e…
    Imogen Matthews, Consultant 03.01.16

  • Male Grooming Is Still Booming

    Male Grooming Is Still Booming

    Mintel sees growth in shaving, subscription boxes and more.

  • Men’s Grooming Popular at Corbion

    The male grooming category is one of the fastest growing personal care market segments. As a result, Corbion Purac is offering a wide range of products for men’s care formulations. Core functionalities include moisturization, exfoliation and se…

  • Men’s Grooming Presents Big Opportunities in Asia

    Sales of male grooming products in Asia are now growing faster than the personal care category as a whole, with a 9% increase in 2013 compared to 6% across the entire personal care market. With use of products that are exclusively “for men&rdqu…
    Ashley Kang, Kantar Worldpanel 06.02.14

  • When It Comes to Grooming…It’s Time to Man Up!

    When It Comes to Grooming…It’s Time to Man Up!

    It has been a very mixed year for the male grooming market across the Big 5. As with most other cosmetics sectors in the past year, male grooming sales have been uneven. On the whole, the segment is growing, but that is not to say that male custome…
    Katie Middleweek, European Cosmetic Markets Tel: (44) 020 7193 6862 03.13.13

  • Asian Grooming Trends Show Room for Improvement

    Asian Grooming Trends Show Room for Improvement

    China, South Korea and Japan show few number of hours spent beautifying.