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Skin Care
WeThrivv Expands Maskād Products To Include Direct-to-Consumer Option
Takes the same clean ingredient approach as Maskād Pro Series.10.03.22
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Color Cosmetics | Functional Ingredients | Skin Care
Replenish Overnight Lip Mask By Essential Ingredients
A novel formula cocoa butter and vitamin E.10.03.22
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Beauty Facial Masks Market Anticipated to Grow by 2031
New report shows clay mask formulations and other natural ingredients to expand the skin care sector.09.22.22
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Actives | Functional Ingredients | Skin Care
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Bumble and Bumble Introduce Hairdresser’s Invisible Oil Ultra Rich Deep Conditioning Mask
It includes Bumble and Bumble's signature six-oil blend of coconut, argan, grapeseed, macadamia nut, sweet almond and safflower seed oils.08.30.22
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Skin Care
Three Ships Beauty Releases Superfruit Lactic + Multifruit 8% AHA Exfoliating Mask
Mask promotes smoother, healthier-looking skin while increasing the rate of cell renewal and eliminates accumulated dead skin cells.08.24.22
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Skin Care
Facial Skincare Mask Brand Loops Names Actress Camila Medes as Partner and Creative Director
Fast-rising brand is also expanding into 450 Ulta stores next month.07.20.22
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Skin Care
Barbie and 7th Heaven Launch ‘Be Good to Yourself’ Facial Mask Collection
The UK-based skincare company teams with Barbie to launch vegan facial mask trio to encourages wellness, self-care and self-empowerment.07.18.22
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Whole Foods’ Summer 2022 Trend Report Includes Natural Sun Care, Overnight Hair Masks
Prickly Pear fruit, jelly moisturizers and ceramide skincare are selling well.Slideshows06.27.22
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Hair Care
Moroccanoil Hair Care Introduces Coral Color Depositing Mask
ArganID hue broadens color possibilities without the commitment of permanent hair dye.06.20.22
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Skin Care
Gen Z-Centric Experiment Beauty Debuts Reusable Sheet Mask
‘Avant Guard’ is a lime green sheet mask made from 100% medical-grade silicone that allows for optimum product absorption.Online Exclusives Lianna Albrizio, Assistant Editor 06.09.22
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Hair Care
Carol’s Daughter Adds Goddess Strength Pre-Poo Treatment and Mask
Popular collection with castor oil is expanded with two new formulas that address hair breakage for curly, coily and heat-styled looks.03.15.22
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Testing
Eurofins Performs ‘Mask-Resistant’ Tests for Facial-Colored Cosmetics
The cosmetics products testing leader can determine a product’s facial retention ability by classifying it as mask-resistant, -friendly and -proof.03.10.22
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Color Cosmetics | Pigments
Pandemic & Masks Force Makeup Geek to Close
Company Founder Marlena Stell says supply chain issues played a role too.03.04.22
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Mantra Mask Rolls Out Anti-Aging Lavender CBD Coconut Eye Gels
Caffeine improves circulation while DMAE (dimethylaminoethanol) firms skin.02.14.22
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Kiehl’s Strengthens Skin Barrier with 10.5% Squalane Mask Formula
Ultra Facial Overnight Hydrating Face Mask has a balm-to oil-texture.01.14.22
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K18’s Leave-In Molecular Repair Mask Launches at Sephora
The patented peptide technology works to repair damage from bleach, color, chemical services and heat styling.12.28.21
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University Medical Wellness Brand Rolls Out Acne Wipeout Data on Maskne
Skin care and personal care brand has seen rise in social comments, searches and overall consumer interest in the beauty topic.Infographics
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Skin Care
Cocokind Launches Matcha Anti-Aging & Wellness Skin Care Mask Kit
The two-step, at-home spa treatment is designed to leave skin hydrated.12.07.21
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Functional Ingredients | Hair Care
Hair Hydration Nourishing Hair Mask
A new idea in moisturization from Essential Ingredients.12.01.21
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Skin Care
Amorepacific To Launch Limited Edition Lip Mask with Pop Band BTS
BTS | Amorepacific Lip Sleeping Mask Purple Edition debuts Nov. 26 in Asia and will be sold in the US starting Nov. 27.11.23.21
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Skin Care
Ilona Beauty Marks 50-Year Milestone with the Return of the Budapest Cocktail
The concoction is a custom blend of royal jelly, propolis, hyaluronic acid, herbs, calendula, ginseng, serum ampoules and imported mineral water from Hungary.11.17.21
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Endota Adds Brightening Eye Mask to Clean Beauty Collection
Soothing gel formula contains antioxidants and other skin-boosting, anti-aging components.Online Exclusives Melissa Meisel, Associate Editor 11.09.21
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Actives | Color Cosmetics | Functional Ingredients | Hair Care | Skin Care
McKinley's NPD Impacts Beauty from the Mask Up
Visit booth 1665 to learn more about. Tri-Lash Pro, multi-peptide blend that increases eyelash length by over 28%.11.05.21
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Fenty Skin Adds Clean Beauty Vegan Hand Mask in Skin Care Collection
Latest launch is made with plant oils and is in recyclable sustainable packaging.10.13.21
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Actives | Skin Care
Givaudan Active Beauty Launches Masknyl at Stand 342
An active ingredient to counteract redness, inflammation and hyperpigmentation due to mask-wearing.10.07.21
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Functional Ingredients | Skin Care
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MasqueBar Coffee-Infused Skin Care Masks Line Now Available at Walmart
Indie beauty collection features cream masks, sheet masks, scrubs, body masks and moisturizing eye patches.Online Exclusives Melissa Meisel, Associate Editor 10.04.21
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Givaudan Active Beauty Launches Masknyl to Relieve ‘Maskne’ Associated with Mask-Wearing
The microbiome-activated express skin perfector is crafted by white biotech to let skin breathe.09.29.21
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Global Facial Masks To Witness Growth in Beauty Retail by 2031
Natural facial formulations including clay are a significant part of the market.09.24.21
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Actives | Functional Ingredients | Packaging | Skin Care
HPPY Skin Enters Facial Skincare Market with New Mask Formulations
Start-up uses high pressure processing technology from the food & beverage industry to create preservative-free facial masks.Online Exclusives Christine Esposito, Managing Editor 09.21.21
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PVP Green Clay Peel-off Mask
Jarchem formula features Jarxotic GC-NS to stimulate and revitalize skin.09.01.21
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Actives | Functional Ingredients | Skin Care
Anti-Maskne Rebalancing Cream Gel
Centerchem has an answer to skin issues caused by the pandemic.09.01.21
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Functional Ingredients | Skin Care
Jarchem Double Black Diamond Firming Clay Mask
A natural black clay with excellent toxin absorption properties.09.01.21
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Polymers | Skin Care
BASF Creates Biodegradable, Customized Personal Care Face Masks
Teams with Natural Machines' 3D printing technology that provides effect zones within one mask catering to individual consumer needs.09.01.21
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Beauty Influencers Test 'Yes To' Skin Care Online
Cassandra Bankson and Morgan Alison Stewart blindly try prestige products compared with Yes To’s to determine a winning cleanser, moisturizer and mask.08.25.21
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Actives | Functional Ingredients | Skin Care
Kanebo Launches Sheet Mask to Lift Smiles During the Pandemic
Smile Performer features two “lifters” on either side of the lower half of the mask to gently pull skin toward the temples.Online Exclusives Tom Branna, Editorial Director 08.12.21
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Functional Ingredients | Skin Care
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Functional Ingredients | Skin Care
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Skin Care
Cosmetic Mask Kit in Biodegradable Packaging
South Korea company awarded US Patent No. 11,000,456 B2.07.01.21
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Functional Ingredients | Skin Care
Moisturizing Hyaluronic Sheet Mask
This CHT's facial mask makes the skin very smooth and moisturized.07.01.21
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Color Cosmetics
Online Searches for Lipstick Surge as Pandemic Masks Come Off
Trendalytics data shows triple-digit volume growth in searches around lip cosmetics.06.17.21
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Functional Ingredients | Skin Care
Skin Rescue Jelly Face Mask
Essential Ingredients' formula rejuvenates skin from the comfort of home.Charles Sternberg, Assistant Editor 06.01.21
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Functional Ingredients | Skin Care
Kisolite BMP Mineral Facial Peel-Off Mask
A natural material from Coast Southwest is featured in this unique formula.Charles Sternberg, Assistant Editor 06.01.21
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Actives | Functional Ingredients | Skin Care
‘Maskne’ Solutions Dominate K-Beauty Summer Trend
A flurry of innovation rooted in gentle formulas and ingredients.Michelle Yeomans, Freelance Journalist 06.01.21
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Skin Care
Fight ‘Maskne’ with Untamed Humans Skin Care Mask Relief Mist
Guards the skin’s protective barrier against humidity, dirt and oils that clog pores.Charles Sternberg, Assistant Editor 05.26.21
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Oral Care
Elims Introduces Melt-Away Teeth Whitening Masks
Incorporate natural ingredients to dissolve stains and reveal whiter teeth shades.Charles Sternberg, Assistant Editor 05.14.21
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Actives | Functional Ingredients | Skin Care
Anti-Maskne Rebalancing Cream Gel
DSM unmasks better looking skin.Charles Sternberg, Assistant Editor 05.04.21
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Functional Ingredients | Skin Care
Pumpkin Spice Latte Face Mask Developed by Vantage
A soothing treat for your skin!Charles Sternberg, Assistant Edit 05.04.21
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Actives | Functional Ingredients | Skin Care
Neutrogena Begins MaskiD Beta Study with Consumers
Invites users to join A Look Behind The Bar Facebook group to get first look at micro-3D-printed sheet mask.Christine Esposito, Managing Editor 03.23.21
