Melissa Meisel, Associate Editor02.22.21
Rebecca Minkoff’s Spring 2021 collection draws inspiration from the juxtaposition between spring florals and the downtown edge of NYC. As seen at New York Fashion Week, the Spring 2021 collection allows the modern woman to express herself through all facets and moments of life. Other looks included 60s bohemian hair styles by R+Co, as seen at Anna Sui.
“I always find myself drawing inspiration from both my love for the city and also nature, so this collection really embodies both of those environments,” said Minkoff about the fashion show.
Celebrity nail artist and KISS Brand Ambassador Gina Edwards (@ginaedwards_) created the beauty inspirations. “Both nail looks are stylish while still featuring playful elements,” she said.
As pictured, the Yin Yang look features imPRESS Press-on Manicure in Evanesce along with nail art paints, while the Gold French manicure uses KISS Classy Nails in Be-you-tiful.
As reported in Happi, imPRESS teamed up with fashion designer Christian Siriano in a special beauty collaboration in the past. And, breaking news is that imPRESS Color Press-On Manicure and OPI just partnered to create a new collection in ten of the most iconic and beloved OPI nail polish shades as imPRESS Color Press-On Manicures, resulting in a perfect manicure in minutes.
In the U.S. prestige beauty marketplace, according to The NPD Group, the nail category was the only segment of makeup to grow in 2020 as consumers took nail care into their own hands. Meanwhile, nail cosmetics sales rose 18.1% to $1.7 billion, according to data from Information Resources Inc. (IRI) for total US multi-outlet (supermarkets, drugstores, mass market retailers, military commissaries and select club and dollar retail chains) for the 52 weeks ended Dec. 27, 2020.
For more on color cosmetics, check out our deep dive into the topic in the March 2021 Happi.
“I always find myself drawing inspiration from both my love for the city and also nature, so this collection really embodies both of those environments,” said Minkoff about the fashion show.
Celebrity nail artist and KISS Brand Ambassador Gina Edwards (@ginaedwards_) created the beauty inspirations. “Both nail looks are stylish while still featuring playful elements,” she said.
As pictured, the Yin Yang look features imPRESS Press-on Manicure in Evanesce along with nail art paints, while the Gold French manicure uses KISS Classy Nails in Be-you-tiful.
As reported in Happi, imPRESS teamed up with fashion designer Christian Siriano in a special beauty collaboration in the past. And, breaking news is that imPRESS Color Press-On Manicure and OPI just partnered to create a new collection in ten of the most iconic and beloved OPI nail polish shades as imPRESS Color Press-On Manicures, resulting in a perfect manicure in minutes.
In the U.S. prestige beauty marketplace, according to The NPD Group, the nail category was the only segment of makeup to grow in 2020 as consumers took nail care into their own hands. Meanwhile, nail cosmetics sales rose 18.1% to $1.7 billion, according to data from Information Resources Inc. (IRI) for total US multi-outlet (supermarkets, drugstores, mass market retailers, military commissaries and select club and dollar retail chains) for the 52 weeks ended Dec. 27, 2020.
For more on color cosmetics, check out our deep dive into the topic in the March 2021 Happi.
