07.01.10
When it comes to launching a new cosmetics line, or extending one that's already in existence, many companies choose products with stock colors and packaging from a private label manufacturer's catalog, brand those products with their label and then try to get them to market as quickly as possible. But what if a customer wants a truly unique formula with certain properties that can¹t be found in a stock brochure or catalog?
A custom formulation laboratory specializes in developing innovative and unique products. It also has some stock formulas that are easily adapted to create the exact product a customer wants by changing or adding certain ingredients or properties.
According to Susan Padula, technical director at Ariel Laboratories, "Ariel Laboratories is a custom formulation laboratory and, while we do have an impressive array of stock cosmetic and health and beauty product formulas, custom formulating is what we do every day. And, because we do it every day, we have better knowledge of and access to new raw materials and emerging technologies. Unlike private label companies, we don¹t have a catalog or in-house product line-ups for customers to choose from and we don¹t house large inventories of filled units we create custom formulas as we receive specific requests from our customers."
A custom formulation laboratory specializes in developing innovative and unique products. It also has some stock formulas that are easily adapted to create the exact product a customer wants by changing or adding certain ingredients or properties.
According to Susan Padula, technical director at Ariel Laboratories, "Ariel Laboratories is a custom formulation laboratory and, while we do have an impressive array of stock cosmetic and health and beauty product formulas, custom formulating is what we do every day. And, because we do it every day, we have better knowledge of and access to new raw materials and emerging technologies. Unlike private label companies, we don¹t have a catalog or in-house product line-ups for customers to choose from and we don¹t house large inventories of filled units we create custom formulas as we receive specific requests from our customers."
More info: www.ariellabs.com