03.18.13
Kosé Corporation has formed a joint venture with Elder Pharmaceuticals Limited, Mumbai, India, to manufacture and sell cosmetics in India.
Under terms of the agreement, Kose will focus on India and will manufacturer and sell cosmetics there under the name Kose Elder (India) Private Limited. Elder is an Indian pharmaceuticals manufacturer.
In making the announcement, Kose noted that India is developing a consumer market with growth potential. Its population stands at 1.2 billion, second only to China’s, and forms a pyramid structure with young people at the base. Half of all Indians are aged 25 or under. Women’s fashion is also diversifying, and tastes in cosmetics are changing dramatically, according to Kose.
Under terms of the agreement, Kose will focus on India and will manufacturer and sell cosmetics there under the name Kose Elder (India) Private Limited. Elder is an Indian pharmaceuticals manufacturer.
In making the announcement, Kose noted that India is developing a consumer market with growth potential. Its population stands at 1.2 billion, second only to China’s, and forms a pyramid structure with young people at the base. Half of all Indians are aged 25 or under. Women’s fashion is also diversifying, and tastes in cosmetics are changing dramatically, according to Kose.