Leading dermatologist-recommended skin care brand Cetaphil widens its outreach by targeting the younger set…possibly the youngest set of all! Cetaphil Baby products will be available at select online retailers including Amazon.com, Drugstore.comand Diapers.comstarting in mid-November. Following the online launch, the Cetaphil Baby line will be available on shelves at select retailers nationwide including, Buy Buy Baby in January 2015 and Babies R' Us in March 2015.
The five-product collection includes Diaper Cream, Wash and Shampoo, Ultra Moisturizing Wash, Daily Lotion and Moisturizing Oil, which are now available online at Cetaphil.com. According to the Galderma-owned company, with ingredients like organic calendula, almond oil and sunflower oil, Cetaphil Baby relies on the combined power of science and nature to soothe sensitive and irritated skin. All Cetaphil Baby products are paraben free, mineral oil free, hypoallergenic and dermatologist tested.
"Whether you're caring for your first or fifth child, it's important to find a brand that you can trust to care for your baby's sensitive skin. The Cetaphil brand is committed to providing the safest, most effective products for you and your growing family," said Miles Harrison, vice president and general manager at Galderma Laboratories, L.P. "For over 65 years, the Cetaphil brand has been trusted to provide consumers with gentle skin care solutions for everyone, so the introduction of a line specifically for babies was a natural evolution for us."