12.22.15
Encore Consumer Capital, a San Francisco-based private equity firm, has made an investment in LORAC Cosmetics, the color brand founded by celebrity makeup artist Carol Shaw.
Shaw will continue on as founder, maintaining key roles in product development and public relations; Tom McMeekan is now the company’s new CEO.
My colleagues and I at LORAC are excited to be partnering with Encore Consumer Capital. I am very proud of LORAC’s success, and look forward to working with the company’s new CEO, Tim McMeekan, to bring the brand to even greater heights,” said Shaw. “The best of LORAC is yet to come.”
"We are thrilled to have the opportunity to be involved with this special brand that Carol Shaw first introduced to the world 20 years ago that has since earned a unique place in the prestige beauty world,” said Kevin Murphy, managing director at Encore Consumer Capital.
Encore's current investments include nail brand Butter London and MyChelle Dermaceuticals; at one the firm's portfolio included Tarte Cosmetics, which it sold to Kosé.
Shaw will continue on as founder, maintaining key roles in product development and public relations; Tom McMeekan is now the company’s new CEO.
My colleagues and I at LORAC are excited to be partnering with Encore Consumer Capital. I am very proud of LORAC’s success, and look forward to working with the company’s new CEO, Tim McMeekan, to bring the brand to even greater heights,” said Shaw. “The best of LORAC is yet to come.”
"We are thrilled to have the opportunity to be involved with this special brand that Carol Shaw first introduced to the world 20 years ago that has since earned a unique place in the prestige beauty world,” said Kevin Murphy, managing director at Encore Consumer Capital.
Encore's current investments include nail brand Butter London and MyChelle Dermaceuticals; at one the firm's portfolio included Tarte Cosmetics, which it sold to Kosé.