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    Breaking News

    Westmore Beauty Big on QVC

    Mascara is added to the mix.

    Westmore Beauty Big on QVC
    The Westmore beauty look
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    03.29.16
    Westmore Beauty Red Carpet Lashes Mascara ($28), sold on QVC, is billed as a state-of-the-art mascara that features Westmore’s proprietary LCV Complex, a system of ingredients that provides lashes with immediate length, curl and volume with just a few strokes of the brush. The formula is manufactured using a proprietary process that results in a weightless effect on the lashes, so the experience is dramatic but you won’t feel like you are wearing mascara, said the company.

    The Westmore family name is Hollywood makeup royalty, famous for founding the movie industry’s very first hair and makeup department, inventing false eyelashes, creating looks for iconic films like "Gone with the Wind" and "Star Trek" as well as glamorizing the faces of starlets like Marilyn Monroe, Ava Gardner, Audrey Hepburn and Elizabeth Taylor. The Westmore family has won over 25 Academy and Emmy awards since 1917, and their legendary achievements are permanently honored with a star on the Hollywood walk of fame.

    Following in the famous footsteps of her father and grandfather, McKenzie Westmore developed the Westmore Beauty Collection to make the tips and tricks that were once exclusive to celebrities available to women everywhere for the first time. After a successful career in soap operas, she is currently host of SyFy’s special effects makeup competition "Face Off" and continues to develop new products for the Westmore Beauty line.
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