03.30.16
Yankee Candle unveiled its new Margaritaville Collection featuring four fragrances inspired by iconic Jimmy Buffett lyrics and the Margaritaville island state of mind. In partnership with the fast-growing Margaritaville lifestyle brand, the new tropical fragrances transport fans to paradise. The collection including Jamaican Vacation, Lime & Sea Salt, Pineapple Breeze and Mother Ocean awaits at Yankee Candle’s more than 500 retail stores, www.yankeecandle.com, select specialty retailers and gift shops while supplies last. In celebration of the new fragrances, the company’s #MyMargaritaville sweepstakes is now live, offering fans the chance to win dozens of prizes.
“Our fragrances often connect to good memories and new experiences,” said Vice President Brand and Product Development Geoff Medeiros for The Yankee Candle Company, Inc. “It was a natural fit for us to have the opportunity to create the Margaritaville experience with our product line up.”
The #MyMargaritaville sweepstakes is now open to all, with prizes including a Margaritaville home party pack and a trip to Margaritaville’s new Hollywood Beach Resort in Florida. To enter, fans are invited to build their own version of Margaritaville by swiping through a selection of backdrops and beach essentials to create a custom scene. Each Margaritaville scene will be paired with a fragrance and a Jimmy Buffett quote to complete their personalized paradise. Participants are encouraged to share their Margaritaville moment on Facebook, Twitter or Instagram accompanied by the hashtag #MyMargaritaville.
“Our fragrances often connect to good memories and new experiences,” said Vice President Brand and Product Development Geoff Medeiros for The Yankee Candle Company, Inc. “It was a natural fit for us to have the opportunity to create the Margaritaville experience with our product line up.”
The #MyMargaritaville sweepstakes is now open to all, with prizes including a Margaritaville home party pack and a trip to Margaritaville’s new Hollywood Beach Resort in Florida. To enter, fans are invited to build their own version of Margaritaville by swiping through a selection of backdrops and beach essentials to create a custom scene. Each Margaritaville scene will be paired with a fragrance and a Jimmy Buffett quote to complete their personalized paradise. Participants are encouraged to share their Margaritaville moment on Facebook, Twitter or Instagram accompanied by the hashtag #MyMargaritaville.