Köhler, who has been with PartyLite for more than 15 years, brings deep knowledge and vast experience - both in terms of the company itself as well as in his understanding of the direct selling industry - to the role of worldwide president. The communications expert began his PartyLite career in 1999 as the head of marketing for PartyLite Germany, the company's largest European market. Following tenures as general manager in Switzerland and then later in Germany in 2003, he assumed his most recent role as president of PartyLite Europe six years ago.
Currently, PartyLite counts a network of 45,000 consultants active in 23 countries.
In May, PartyLite and Candle-lite formed the Luminex Home Décor & Fragrance Company.
"I am certain that Martin will lead PartyLite to continued global success and open new avenues for the company,” noted Calvin Johnston, the CEO at Luminex.