“This is a highly complementary addition to Bentley,” said Bentley CEO Brian Fitzpatrick. “Alliance brings a slate of blue-chip customers, a strong focus on quality and GMP, and expands Bentley’s product manufacturing capabilities with its lip balm and lip care production. The acquisition enables us to join forces to allow our customers to benefit from a broader solution.”
“We are very pleased that Alliance has become part of the Bentley family,” said Linda Kamel, Co-President and co-Founder of Alliance. Added Co-President and Co-Founder Maher Kamel, “Bentley and Alliance share a common mission – to manufacture and package the finest quality products while partnering with customers to exceed their expectations and ensure their success.”
In March 2016, Bentley received an investment from The Riverside Company to fund a combination of organic growth initiatives and complementary bolt-on acquisitions.