"Arbonne Taiwan is a huge milestone for us as we further expand into the Asia Pacific region, especially on the heels of the amazing success of Arbonne New Zealand this past summer," said Arbonne CEO Kay Zanotti. "Taiwan is the 11thlargest direct sales market in the world despite having a relatively small population of approximately 24 million people. The Taiwanese culture emphasizes inner and outer beauty, and embraces Eastern and Western cultures," said Zanotti. "These characteristics align so well with our Arbonne culture and are key reasons Arbonne Taiwan will be strategic and successful for our brand."
The opening will make Arbonne available in seven countries, including the US, Canada, Australia, Poland, New Zealand and the United Kingdom.
Arbonne Taiwan will open with an extensive range of 27 core products including skin care formulas and nutrition products. In addition, Arbonne is introducing an exclusive, RE9 Advanced Brightening line for the launch that was created to meet customer expectations in Taiwan, and will be reformulating additional products from existing collections.
The Arbonne Experience Center in the Xinyi district of Taipei will showcase product demonstrations, Arbonne videos and brand presentations.
In addition, to celebrate and support the opening of Taiwan, Discover Arbonne Road Shows will take place across the country in early December; locations include Taipei, Taoyuan, Taichung, Tainan and Kaohsiung.