“Becoming the first professional skin care company to receive B Corp Certification validates Éminence Organic Skin Care’s longstanding commitment to supporting the planet and expresses the principles we share with our customers,” said Boldijarre Koronczay, president of Éminence Organic Skin Care. “B Corp certification means our retailers and consumers can trust that our brand has assumed a stewardship role in affecting social and environmental change.”
Since inception in 1958, Éminence Organic Skin Care has been using sustainable farming and green practices to create natural, organic and Biodynamic products. Powered by principle, the brand takes a natural and holistic approach to help protect the future of the planet through green practices including giving back. The brand’s Forests for the Future initiative, for example, plants a tree in a developing country for every product sold. To date, Éminence has planted over six million trees.
“We are thrilled that Éminence Organic Skin Care is the first professional skin care company in Canada to become a Certified B Corporation,” said Joyce Sou, director of B Lab Canada, the nonprofit certifying organization for B Corps. “On behalf of B Lab, we hope this inspires other cosmetic companies to join the global movement of people using business as a force for good.”